My Mom is Going to Love Scam Detection

Aisha Sharif, Product Manager, Pixel Phone on The Keyword

Scam Detection for phone calls, powered by Gemini Nano, protects you from fraud with on-device AI while keeping your conversations private to you. This Pixel-exclusive feature detects conversation patterns in calls commonly used by scammers in real time and will notify you if it senses anything suspicious.

And Scam Detection is now available in Google Messages, too. It uses on-device AI to flag conversational text patterns commonly associated with scams, so it can identify messages that seem harmless, but turn dangerous over time. You’ll receive a real-time warning so you can easily block and report the conversation.

My mom recently retired and if there’s one thing that raises her stress level it’s scammers. I bought her a Pixel 8a this last year, after having a Pixel 5 for some time, and she absolutely loves Call Screening and the Spam detection features in the phone app. Just the other day she sent me a screenshot of an E-ZPass texting scam that has been going around. She almost fell victim to it because E-ZPass is an actual highway toll system that is within her area. Thankfully, she didn’t respond to it or click the link, but now that Scam Detection is coming to Google Messages, my mom will now get a large badge alerting her that this message was a Scam.

More from the Google Online Security Blog:

Scam Detection in Google Messages uses powerful Google AI to proactively address conversational scams by providing real-time detection even after initial messages are received. When the on-device AI detects a suspicious pattern in SMS, MMS, and RCS messages, users will now get a message warning of a likely scam with an option to dismiss or report and block the sender.

As part of the Spam Protection setting, Scam Detection on Google Messages is on by default and only applies to conversations with non-contacts. Your privacy is protected with Scam Detection in Google Messages, with all message processing remaining on-device. Your conversations remain private to you; if you choose to report a conversation to help reduce widespread spam, only sender details and recent messages with that sender are shared with Google and carriers.

Scam Detection is only available in English in the U.S., U.K. and Canada and will expand to more countries soon.

Also, something I also found interesting is that a cybersecurity firm, conducted a funded evaluation of fraud protection features on a number of smartphones and found that Android smartphones, led by the Pixel 9 Pro, scored highest for built-in security features and anti-fraud efficacy. The full report is in a PDF.

Pixel 9 Pro is The Best Smartphone of 2024 According to Market Analysts

Pixel 9 Pro wins ‘Smartphone of the Year’ award, Google’s second in a row 🏆🏆

MWC Barcelona explains more about the category and the criteria:

The Best Smartphone award combines outstanding performance, innovation and leadership as determined through assessment of smartphones on the market during the period January 2024 to December 2024, by world leading independent analysts, journalists and influencers.

There’s no surprise here, but it’s important to know that the Pixel 9 Pro was up against the Galaxy S24 Ultra and the iPhone 16 Pro Max which are the best offerings on both of the mobile operating systems.

The judges nominate and select the shortlist for the category, based on the following criteria:

  • Physical design and innovation
  • Device performance and form factors
  • Genuine new innovation deployed e.g. in form factor, technology, features
  • Product usefulness in terms of functionality and features
  • Price point and perceived value for money
  • Commercial success in global territories
  • User experience, quality & reliability
  • Environmental and sustainability credentials
  • On-going commitment on support e.g. software upgrades

All judges come from market research companies with larges amounts of global data that could present proper judgement on these criteria:

Judges

  • Amber Liu, Canalys
  • Kiranjeet Kaur, IDC
  • Carolina Milanesi, Creative Strategies
  • Nabila Popal, IDC
  • Richard Lai, Independent
  • Ben Wood, CCS Insight
  • Zaker Li, Omdia
  • Prabhu Ram, CyberMedia Research
  • Leo Gebbie, CCS Insight
  • Abhilash Kumar, TechInsights
  • Varun Gupta, Counterpoint
  • Francisco Jeronimo, IDC

125 million YouTube Music and Premium subscribers globally

Lyor Cohen, Global Head of Music, YouTube:

I’m thrilled to announce that with your partnership, we’ve reached 125 million YouTube Music and Premium subscribers globally, including trials – an incredible milestone that many laughed off as impossible when we first launched. This momentum is critical to our goal of becoming the No. 1 contributor of revenue to the industry, and we won’t stop until we get there.

I don’t mean to have an “I told you so” attitude, but…

Today, we’re also introducing our newest Labs experiment for Search: AI Mode.

Sundar Pichai on Threads:

You’ll get AI responses using Gemini 2.0’s advanced reasoning, thinking, multimodal capabilities + new ways to explore even more of the web. We’re rolling out AI Mode to Google One AI Premium subscribers today, opt in on Labs. And just like AI Overviews, AI Mode will get better with time and feedback.

A pretty big shakeup to the web and how search on the web works. Placing AI directly on one of the most popular websites on the planet is a great way to train your AI for even more advancements.

March Pixel Drop, RCS on more iPhones, and the end of an Android era

Some were big surprises and others were long awaited catch-ups. It wasn’t all boring though. Google announced the latest March Pixel Drop with a lot of useful tools and features for the Pixel family of devices ranging from Pixel 6 to the latest Pixel 9 Pro Fold, Pixel Watch, and Pixel Tablet. Last, but certainly not least, the Android journey looks to have come to an end for longtime Android engineer and engineering director Romain Guy. If you’ve been living under a rock, Romain Guy has been such an important engineer to the fundamentals of a lot of Androids toolkits that we have today.

Today was certainly one for the books, but there’s certainly more exciting things to come in the near future.

For a full breakdown of the March Pixel Drop, I suggest checking out In depth Tech Reviews breakdown on YouTube.

Pixel Sense: Google's On-Device AI Leap

“Experience fast and intelligent help, no matter if you are online or offline ”, “Your data stays private—visible only to you, not even Google can see it.”

Kamila Wojciechowska at @AndroidAuthority gained access to a pretty hefty @GooglePixel leak and it’s everything I’ve been looking forward to in a smartphone. Apple level privacy with Google level usefulness. From the sound of everything in the leak, it sounds like Google is looking to bring its version of Apple Intelligence to its Pixel 10, but calling it “Pixel Sense”. I absolutely love the name. Obviously it’ll be powered by Gemini, but with it being completely on-device (🤯) and private, it sounds like Gemini Nano will be at the steering wheel, making all the data processing across all Google apps on Pixel 10 happen swiftly and privately on-device.

My suspicion is that the driving factor for this is speed, privacy is just the blessing result of on-device processing. A good example of this is Gboard’s Assistant Voice typing and Proofread feature. At this point, Google already has a Scrooge McDuck level of user data locked up in an encrypted vault. It’s now all about making your data more universally accessible to you. It sounds like the latest evolution of that is making our own personal data even more useful and quickly accessible to us. It sounds awfully similar to what Apple announced at WWDC'24, a whole year ago, that has yet to even be released on the latest iPhone 16 models. And rumor has it, by Mark Gurman, that the iPhone won’t even see that until 2027. . Also something to consider is that this is something OpenAI won’t be able to do anytime soon until they make their own hardware. Unless Apple, Samsung, or any other hardware makers decide to give OpenAI’s ChatGPT access to secure enclaves.

The Green Bubble Divide: Are Google's Texting Ads Working?

Online dating has become commonplace. For some Android users, the initial exchange of phone numbers or text messages can be a source of anxiety, as some Apple iPhone users, even in 2025, may hold prejudices against Android devices. When that infamous green bubble appears on an iPhone, some iPhone users are conditioned to disdain the sender, regardless of the prior conversation’s quality or the individual’s profile appeal. Gen Z members of my production team have explicitly stated that they would decline to date an individual solely based on their use of an Android phone, irrespective of other positive qualities.

This issue is largely confined to North America, prompting Google to enlist Keke Palmer for a campaign addressing this prejudice during the recent Valentine’s Day. The ad begins with a man preparing to respond to a “Heyyyyy” text from “Sarah.” The display clearly indicates “RCS chat with Sarah” and “RCS Message,” highlighting the use of Rich Communication Services. The ad emphasizes the ability to send reactions and high-resolution images, features previously unavailable between Android and iPhone. Notably, KeKe Palmer dismisses the man’s concern about Sarah being an iPhone user being a problem with an eye roll, mirroring the sentiments of my Gen Z team members.

It’s a peculiar dynamic, and Google’s investment in educating consumers about the benefits of RCS is commendable. I wonder if Google might further amplify this message by showcasing couples like my wife and me, who found and maintain a loving relationship despite our differing phone preferences. My wife, an iPhone user, expresses a desire to switch to a Pixel, but is hindered by her iMessage group chats.

Perhaps this “green bubble” bias reveals a deeper societal issue: a tendency to judge others based on superficial technological choices. In a world increasingly reliant on digital connections, it’s worth considering the limitations we inadvertently impose through brand loyalty and platform preferences. Google’s campaign, while lighthearted, serves as a timely reminder to embrace inclusivity, even in our texting habits. After all, meaningful connections transcend the color of a chat bubble.

I hope that in the future, judging someone based on their phone choice will become as antiquated as using a rotary phone. I have to ask, are these ads working?

I’ve been feeling a little cold/flu come along. It’s so cool how the Google Pixel Watch is able to detect that my body is fighting an illness before I start to show symptoms.

Unpopular Opinion: ChromeOS is really good for everyday computing needs. Especially when synced to an Android device.

I like that I can take a photo on my Pixel and then it’s automatically available on my Chromebook. Similar to how it works on a Macbook and iPhone.